Key to PR Success: Mastering Media Relationships

Posted on March 4, 2025

The key to PR success isn’t just about crafting the perfect press release or having a great story — it’s about building strong,...... read more

Data-Driven PR Strategies: Unlocking the Power of Analytics

Posted on January 28, 2025

In today’s fast-paced media landscape, data is revolutionizing how PR professionals measure success and shape campaigns. Analytics and big data provide insights into...... read more

Why Press Releases Still Matter

Posted on October 4, 2024

A well-timed press release is more than news — it’s a conversation starter. In fact, press releases remain a powerful public relations (PR)...... read more

Social Media’s Impact on Modern PR

Posted on September 5, 2024

Social media has transformed public relations, offering both challenges and unparalleled opportunities. Here’s how social media is reshaping modern PR: Real-time Communication: Engage...... read more

Is AI the key to smarter PR firms?

Posted on July 30, 2024

Technology has always impacted the public relations industry.  Two big tech changes were the shift from traditional to digital media and the social media revolution. ...... read more

Prutos PR Expands to Charlotte, NC

Posted on November 6, 2023

It’s no secret that Charlotte is a dynamic foodie town. With its emergent food cultures and savvy restaurant owners, Queen City was the...... read more

Culinary Co-op Launches

Posted on October 16, 2023

Culinary Co-op is a new marketing initiative from PrutosPR that provides collaborative efforts designed to help small restaurants get the media attention they...... read more

What happened to the news?

Posted on February 13, 2023

The news media industry has gone through a lot of changes in the past 10 to 20 years that have impacted the way...... read more

Does PR work?

Posted on November 22, 2022

It’s true that the benefits of PR can be more difficult to track than the benefits of other marketing tactics like advertising, but...... read more